With the constantly changing online advertising market, keyword research has become a key element to the success of your business. Search engines act as gatekeepers of online content; knowing what keywords people are searching for is essential in driving organic traffic. While Google is understood as dominant in this field, Bing also plays a critical role in […]
Scraping Google News results requires a systematic approach to ensure you get the most accurate and up-to-date information. Here’s a step-by-step guide: Choose a Scraping Tool: Various scraping tools, such as Python’s Beautiful Soup and Scrapy, or third-party services like Octoparse and Import.io, are available. Select one that suits your technical skills and requirements. Define Your Search […]
Microsoft is rolling out an update to Bing Webmaster Tools’ sitemap reporting capabilities. This update is designed to provide you with a deeper understanding of how Bing indexes your sites. From the Bing Webmaster Tools team, Saral Nigam explains how to leverage this report to address website indexing issues and ensure comprehensive and relevant sitemaps. […]
Bing Webmaster Tools announced a significant change that could affect website owners and SEO professionals who use the disavow links feature. Effective October 2023, the platform will eliminate the disavow links feature and corresponding API. The decision is part of Bing’s effort to streamline its services and improve user experience. What Is The Disavow Links […]
Successful lead gen advertisers view marketing as a revenue driver, not just a lead driver. Ecommerce advertisers adopt the simple formula of “invest X, get Y in revenue.” Lead gen advertisers can do the same – only if they evolve their mindset and their Google Ads strategy to effectively drive better quality, higher value leads. […]